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Friday, September 9, 2011

Smarter Shopping - maybe...




Because of some work I do I receive an enewsletter from "the Supermarket Guru" every day. I've occasionally shared tips or news from it. Today's edition touted a new iPhone app to help make cooking and shopping smarter and less costly. Sounded good and I'm sharing it in the spirit of promoting better eating.

However, a warning first. The application was developed in partnership with ConAgra Foods which is one of the largest, processed food conglomerates in the US. It has had its share of critics for its various activities including support of GMO products. Caveat emptor - or in this case, free iPhone app user, beware...

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